Overview
Odoo Google Tag Manager is an app that adds the GTM tracking script (JavaScript code) to all web pages of your Odoo website.
The solution serves as the foundation for the Odoo GTM Conversion Tracking module, which implements website tracking for your Odoo e-Commerce events and provides the enhanced user data to Google.
| Availability |
Odoo Online
Odoo.sh
On Premise
|
|---|---|
| Compatibility |
Community
Enterprise
|
| Technical Name | website_google_tag |
| Version | 19.0.1.0.1 |
| License | OPL-1 |
| Category | |
| Support | Free 60 days support and 360 days bug-fixing |
Use Case
Jorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.
Forem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.
Dorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis.
It is a long established fact that a reader will be distracted by the readable content of a page
Korem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos.
Korem ipsum dolor sit amet, consectetur adipiscing elit. Nunc vulputate libero et velit interdum, ac aliquet odio mattis.
Odoo App Installation
Upload modules
Upload modules from the ZIP archive to your Odoo hosting, or a GitHub repository connected there.
Place the unzipped modules in your custom add-on directory and restart the Odoo system service.
Update App List
After restarting, activate the Developer Mode, and go to the Apps menu.
Click on Update Apps List to fetch the new modules in the list.
Activate the App
Install the new module, finding it by name and clicking on the Activate button.
* If you don't see the module, try to remove the default Apps filter from the search bar.
Configuration
Follow the instructions in the module description to complete the installation process and start using the app.
Manual
Obtaining the Identifier
Before adding the JS script to your website, first obtain the identifier. To do this, log in to your Google Tag Manager account and copy the Container ID:
Configuration
After installing the module, activate tracking by following these steps:
-
01Go to website settings
-
02Enable the Google Tag Manager option in the Tracking and SEO section
-
03Paste the copied Container ID from Google Tag Manager
-
04Save the settings
The GTM script is now automatically added to all pages of your Odoo website:
Testing
To test the GTM tracking script, use Google Tag Assistant. Click Preview:
Then enter your website URL and click Connect:
Open any page of the Odoo website and review the report in Google Tag Assistant:
Cookie Consent
The solution is compatible with the Odoo Google Consent Mode module, which allows managing cookie consent and updating consent states by sending them to Google.
Changelog
16.0.1.1.0 2024-03-16
- Add compatibility with the Google Consent Mode module.
16.0.1.0.1 2023-11-09
- Fix deactivating of the Google Tag Manager option.
16.0.1.0.0 2023-10-18
- Init version.
17.0.1.1.1 2026-05-25
- Refactor the Google Tag Manager script insertion.
17.0.1.1.0 2024-04-09
- Add compatibility with the Google Consent Mode module.
17.0.1.0.0 2023-11-09
- Migration from 16.0.
15.0.1.0.1 2024-04-02
- Update the settings view.
15.0.1.0.0 2024-03-16
- Migration from 16.0.
14.0.1.0.1 2024-08-14
- Update the settings view.
14.0.1.0.0 2024-03-13
- Migration from 16.0.
18.0.1.1.0 2025-05-29
- Refactor the Google Tag Manager script insertion.
18.0.1.0.0 2024-10-08
- Migration from 17.0.
19.0.1.0.1 2026-05-14
- Change a license to OPL-1.
19.0.1.0.0 2025-09-20
- Migration from 18.0.
Resources
