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Odoo Microsoft UET Tag | Bing Tag

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Price: Free

Overview

Odoo Microsoft UET tag is an app that adds a JavaScript tracking code to all webpages on your Odoo website.

This JS script is essential to start tracking for Microsoft Advertising, and allows providing the base integration with Microsoft Universal Event Tracking.

Availability
Odoo Online
Odoo.sh
On Premise
Compatibility
Community
Enterprise
Technical Name website_bing_tag
Version 18.0.1.0.0
License OPL-1
Category
Support Free 60 days support and 360 days bug-fixing

Use Case

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It is a long established fact that a reader will be distracted by the readable content of a page

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Odoo App Installation

Upload modules

Upload modules from the ZIP archive to your Odoo hosting, or a GitHub repository connected there.

Place the unzipped modules in your custom add-on directory and restart the Odoo system service.

Update App List

After restarting, activate the Developer Mode, and go to the Apps menu.

Odoo Update App List

Click on Update Apps List to fetch the new modules in the list.

Activate the App

Install the new module, finding it by name and clicking on the Activate button.

Odoo App Installation

* If you don't see the module, try to remove the default Apps filter from the search bar.

Configuration

Follow the instructions in the module description to complete the installation process and start using the app.

View Odoo App Description

Manual


Configuration
Adding a UET Tag ID
After the module installation, you should add your Microsoft Advertising UET tag ID. You can set it in the the menu "Website" - "Configuration" - "Settings" by activating the "Microsoft UET Tag" option and specifying your Tad ID.
Odoo 18.0 Microsoft UET tag ID setting
Getting the Microsoft Universal Event Tracking Tag
By following these steps, you can create your UET Tag and retrieve this tag ID.
Microsoft UET tag create for Odoo 18.0
Open your Microsoft Advertising account and in the "Conversions" section, choose the "UET tag" menu. Click on the "Create" and fill in your UET tag name in the next window. After completing, click on "Save and next".
Odoo Microsoft Universal Event Tracking tag adding 18.0
On the following step, select a tag installation option "Install the tag yourself" and continue by clicking the "Next".
Odoo Microsoft UET tag install by yourself 18.0
Copy a UET tag ID from the JS script code. Use this code for your website setting "Microsoft UET Tag ID" on Odoo side.
Microsoft UET tag ID in Odoo 18.0
Microsoft UET tag adding done | Odoo 18.0
Testing
Testing by the Chrome extension
To ensure that the UET tag works properly, you can use the browser extension "UET Tag Helper".
Google Chrome extension Microsoft UET Tag Helper Odoo 18.0

Install the extension on Google Chrome by this link: https://chromewebstore.google.com/detail/uet-tag-helper-by-microso/naijndjklgmffmpembnkfbcjbognokbf

Install the extension on Microsoft Edge by this link: https://microsoftedge.microsoft.com/addons/detail/uet-tag-helper-by-micros/nmcihgehpmokipeigjpeckphhdejjpbf

Testing Particularities

Since the Microsoft Universal Event Tracking Tag script should not send data about the activity of internal users on the website, there are some tips for testing:

  • You will not see the UET Tag script if you are logged in to Odoo and you have internal user's access rights.
  • Log out from the system or use the incognito mode or other browser to test the UET Tag script.

Changelog

17.0.1.0.0 2024-06-29

  • Init version.

16.0.1.0.0 2024-07-12

  • Migration from 17.0.

15.0.1.0.0 2024-07-12

  • Migration from 16.0.

14.0.1.0.0 2024-07-12

  • Migration from 15.0.

18.0.1.0.0 2024-10-08

  • Migration from 17.0.

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