Odoo Microsoft UET Tag | Bing Tag

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Програмний модуль для системи Odoo "Odoo Microsoft UET Tag | Bing Tag"


Microsoft Universal Event Tracking Tag on Odoo websites


Odoo Microsoft UET tag is an app that adds a JavaScript tracking code to all webpages on your Odoo website.

This JS script is essential to start tracking for Microsoft Advertising, and allows providing the base integration with Microsoft Universal Event Tracking.

Easy & Simple

Easy to activate and configure

No Code

Activates tracking tags without coding


Free 30 days support and 180 days bug-fixing

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Demo & Test. Click on the "Live Preview" button

Adding a UET Tag ID
After the module installation, you should add your Microsoft Advertising UET tag ID. You can set it in the the menu "Website" - "Configuration" - "Settings" by activating the "Microsoft UET Tag" option and specifying your Tad ID.
Odoo 14.0 Microsoft UET tag ID setting
Getting the Microsoft Universal Event Tracking Tag
By following these steps, you can create your UET Tag and retrieve this tag ID.
Microsoft UET tag create for Odoo 14.0
Open your Microsoft Advertising account and in the "Conversions" section, choose the "UET tag" menu. Click on the "Create" and fill in your UET tag name in the next window. After completing, click on "Save and next".
Odoo Microsoft Universal Event Tracking tag adding 14.0
On the following step, select a tag installation option "Install the tag yourself" and continue by clicking the "Next".
Odoo Microsoft UET tag install by yourself 14.0
Copy a UET tag ID from the JS script code. Use this code for your website setting "Microsoft UET Tag ID" on Odoo side.
Microsoft UET tag ID in Odoo 14.0
Microsoft UET tag adding done | Odoo 14.0
Testing by the Chrome extension
To ensure that the UET tag works properly, you can use the browser extension "UET Tag Helper".
Google Chrome extension Microsoft UET Tag Helper Odoo 14.0

Install the extension on Google Chrome by this link: https://chromewebstore.google.com/detail/uet-tag-helper-by-microso/naijndjklgmffmpembnkfbcjbognokbf

Install the extension on Microsoft Edge by this link: https://microsoftedge.microsoft.com/addons/detail/uet-tag-helper-by-micros/nmcihgehpmokipeigjpeckphhdejjpbf

Testing Particularities

Since the Microsoft Universal Event Tracking Tag script should not send data about the activity of internal users on the website, there are some tips for testing:

  • You will not see the UET Tag script if you are logged in to Odoo and you have internal user's access rights.
  • Log out from the system or use the incognito mode or other browser to test the UET Tag script.

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